Finding balance between paid work and unpaid business building.
This week Frankie Tortora and Steve Folland have a chat in response to a question from Master Galactic Shepherd (AKA anonymous). They say:
“Short version: Is it really a good idea to turn down (properly) paid work to carve out time for business building?
Long version: ‘Successful’ freelancers on interviews always say not to get too bogged down in client work and leave plenty of time for websites, blogging, networking etc. But why would you turn down (sensible) money short-term for the promise of something long-term? Is it on the basis that it’ll inevitably mean more money/ better clients/ more passive revenue? Or am I missing something in my delight at being able to pay the mortgage this month?!”